Project Type: Website Redesign & Website Management
Time Period: 2020-2023
From 2020 to 2023, we worked with Seminole Boosters to transform their website, improve the user experience, and optimize it for modern web standards.
Our mission was to enhance the new website by auditing how past users interacted with the site over the years. We used the data from Google Analytics and other sources to make significant changes to improve navigation, streamline content, and provide a better user experience.
Before & After
Once the new website was up, we were in charge of managing the website. This included security updates, all site updates, and working with the Seminole Boosters team on new initiatives (like the Bowden Society).
As website managers, we proactively removed outdated pages, images, and assets that were no longer relevant.
This was an important task for a high traffic website, as we wanted to maintain a clean website, but also make sure outdated pages were not indexed (for people to find on Google). On a technical note, we also wanted to manage their Google search crawl requests, so that it wouldn’t be used for unnecessary files.
Our Approach
We built a custom WordPress theme from scratch, which meant no template builders were used. Focusing only on the necessary code ensured the website was lightweight and efficient.
We also compressed all media assets, including images, CSS, JavaScript, and HTML files, to enhance load times and overall website performance.
The result was a faster, more responsive website that offered users a seamless experience and improved visibility in search engine results.
Contact Us For A Redesign
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